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The Latin American Travel Association (LATA)
is a membership association that promotes
Latin America as a tourist destination and stimulates
growth of travel to the region.
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LATA Members represent an ever growing travel community with unrivalled passion and knowledge for Latin America. The association is comprised of over 400 companies including tourism boards, airlines, hotels, tour operators, representation companies and the travel press.
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Sustainability
The LATA Sustainable Tourism Programme
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Latest from LATA

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Watch again: LATA webinar with Prom Peru – Beyond the Trail – Selling adventures in Peru

LATA webinar: Beyond the Trail – Selling adventures in Peru
This webinar, led by Aldo Parodi, Director of PROMPERU UK &amp…

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member-news

LATA Members Newsletter – September 2026
1 Sep 2026

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Flooding in Peru – Member Updates
20 Aug 2026

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LATA Members Newsletter – August 2026
3 Aug 2026

loreto-peru

Watch Again: LATA Webinar with PromPeru – Discover Peru’s Wild Side
22 Jul 2026

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Join the world’s biggest Latin American Travel Trade Association and engage with the ever growing LATA Community.

Profile on the LATA website

Events & networking

Marketing & communications

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LATA safety scheme

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