We are delighted to announce that from today, travel agencies will be able to join the association as full members and take advantage of the full range of member benefits that are on offer to tour operators in the UK.
Martin Johnson, chair of LATA, says “I am thrilled we can open the LATA membership to welcome travel agencies. This exciting milestone for LATA reflects how the travel selling landscape is continuously changing and developing. We know there is demand from those on the front line of travel selling for increased product awareness. There is also so much more we can offer to support businesses away from their product training”.
Member agencies will automatically receive access to the LATA Safety Scheme, which was set up with the aim of improving safety standards in accommodation and transport across Latin America. This includes complimentary access to Sanderson Phillips’ supply chain auditing system and tickets to The TRIP Group events and masterclasses, covering all aspects of travel risk for customers and staff. Members have access to media events and can also share news on LATA’s social channels. Agency staff will be able to participate in the online seven-week Strategic Sustainability Training Programme, offered in partnership with The Long Run. Agents will also receive invitations to attend LATA events including the Parliamentary Reception in March and WTM event in November, as well as participate in FAM trips and other training events.
Johnson continues, “At LATA we can connect agencies with potential new partners, helping to grow business for all our members. With the next series of Celebrity Race Across the World hitting the BBC next week and putting Central America into the spotlight, this is the perfect time for us to improve our engagement with travel agencies, and helping them expand or develop their Latin American portfolio.
Membership for travel agencies costs £995 per year, which is calculated pro-rata in line with the LATA financial year.
For all new agencies joining LATA before the end of December, there is a 10% discount. Quote referral code: LATATrade.
For full details of membership prices and inclusions, see here, or email Georgia Yurkwich-Spink, LATA’s Business Development Manager: georgia@lata.travel