WHAT’S COMING UP AT LATA
We’ve got a lot planned for our members over the next few months. To ensure you are making the most of your membership here’s what’s going on so that you or your wider team don’t miss out.
LATA TRAVEL LEADERS LUNCH
WHY THE NEW OVER-50s TRAVELLER DEMANDS A SMARTER STRATEGY
10 March
12:30 pm – 3:30 pm
Mareida, W1W 5QA
Joining the lunch will be Lisa Edgar, widely regarded for her expertise and insight into how to market to a new generation of travellers, who we used to refer to simply as the 50+ traveller. Hosted in partnership with Chile Travel, all proceeds from the lunch will be given to the LATA Foundation
Who should attend: business leaders, senior managers, marketing directors
LATA PARLIAMENTARY RECEPTION
10 March
6:30 pm – 9:30 pm
House of Commons, Westminster
The event, attended by Lords, MPs, Ambassadors, LATA members and guests with a keen interest in Latin American tourism, aims to raise the profile of tourism and encourage greater ties between the UK and Latin America.
Who should attend: senior team member – limited to one space per organisation
LATA BUSINESS BREAKFAST
WHY YOUR WEBSITE TRAFFIC HAS VANISHED
9:00 am – 12:00 pm
DWF Law LLP, 20 Fenchurch Street, London, EC3M 3AG
We understand that many of our members will have seen a decline in organic web traffic but maybe don’t realise how AI has done it, and more importantly, that there are steps you can take to get it back again. The morning is designed to demystify AI, reduce noise and give marketing managers clarity and confidence on where to focus their efforts.
Who should attend: in-house marketing or web teams (unfortunately we are not able to accept external PR agencies at this event)
LATA SPRING NETWORKING DRINKS
From 6.30pm
The Phoenix Pub, 14 Palace Street, SW1E 5JA
Following on from our December networking drinks, we would like to invite all members to join us in April for another round of drinks – the first round is on us!
Who should attend: the more the merrier – we’d love to meet team members who aren’t usually able to attend our events
And then of course there’s LATA Expo… see more details on how to register for a place here
For details of all LATA events please see here