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16/04/2026

Meaningful and memorable experiences in Peru.

Coltur Peru

The summer is just around the corner. Whether your clients are traveling as a family, a couple, or on a transformative solo journey, Peru offers the ideal mix of vibrant…
14/04/2026

Celebrating Peru's National Potato Day

PROMPERÚ

Celebrated on May 30, National Potato Day highlights the cultural, nutritional, and agricultural importance of one of the world’s most essential crops. Peru, the birthplace of the potato, is home…
20/03/2026

New authentic experiences in Peru

Lima Tours

At LimaTours, we are proud to introduce our new catalog of unique experiences, designed for travelers seeking a more authentic and memorable way to explore Peru. Each moment is thoughtfully…
20/03/2026

Women-only tours of Peru

Condor Travel S.A.

Our new Peru Signature “Only Women” program has been designed to offer a fresh perspective on the destination, combining iconic highlights with meaningful, women-led experiences. This journey connects travelers with…
19/03/2026

Peru by rail: the journey is the destination

Viajes Pacifico

Rail journeys in Peru offer some of the country’s most memorable travel experiences. From Cusco to Machu Picchu, travellers follow the Urubamba River through changing scenery, from Andean terraces to…
19/03/2026

World’s Leading culinary destination 2025

Metropolitan Touring Peru

Peru has once again earned global recognition as the World’s Leading Gastronomic Destination 2025 by the World Travel Awards. From Lima’s vibrant dining scene to the ancient traditions of the…
19/03/2026

Nhow marks its arrival in Peru

Minor hotels

Last year, nhow debuted in Peru with the opening of nhow Lima, the brand’s first property in the capital, located in the heart of Miraflores. Inspired by Andean cosmology, the…
18/03/2026

Three Peruvian getaways for Easter

PROMPERÚ

During Easter in Peru, three destinations stand out for combining tradition, culture, and scenery. Ayacucho is famous for its intense Holy Week celebrations, with candlelit processions, flower carpets, and strong…

Membership benefits

  • Profile on the LATA website
  • Events and networking
  • Marketing and communications
  • Media exposure
  • LATA Safety Scheme