Amadeus Redefines Travel Advertising to Help Brands Capture Demand Earlier

Developed in collaboration with Accenture, the AI-powered platform helps travel brands make smarter advertising decisions earlier and drive profitable demand through greater control, transparency, efficiency and performance.

The Amadeus Travel Advertising Platform connects forward-looking travel demand intelligence with advertising planning, activation and AI-supported decision-making. This enables travel brands to drive profitable demand and decisions by investing earlier, allocating budgets more efficiently and operating with clearer performance outcomes in a fragmented advertising ecosystem. For travelers and travel agents, this approach delivers more relevant and timely experiences, connecting the right offers, content, and options at the moment they are making decisions.

https://amadeus.com/en/newsroom/press-releases/amadeus-redefines-travel-advertising-capture-demand-earlier