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  • Graduate in Business Studies and Tourism from West London University
  • 33 years in the Tourism Industry 
  • 21 years in Sales and Marketing roles at British Airways
  • 8 years as Senior Business Development Manager at Universal Parks & Resorts responsible for UK, France, Germany, Scandinavia, Italy, Spain, Middle East and India Markets 
  • 2 years in various contracting and partnerships roles at Tour Operators in the UK
  • 1 year as Marketing Manager for Caribbean Tourism Organisation in the UK
  • Previous Chair of Caribbean Tourism Organisation and current Board Member and previous member of the Marketing Committee at Visit USA in the UK

I am hoping to join the LATA Committee and be involved in building back Tourism to this amazing region. 10 years ago, I spent 3 months backpacking around Peru, Bolivia, Uruguay, Chile, Argentina and Brazil and have had a passion for sharing the stories of my adventures ever since.

In my current role as Head of Partnerships at Charitable Travel I would like to be involved in promoting Latin America through Responsible Tourism and Sustainability messaging and working to drive bookings that enable a 5% donation to the LATA Foundation through our Social Enterprise Not for Profit Travel Company.

I joined the Travel Industry way back in 1989 and have developed a large network of contacts and some key learnings over the years that I believe can add value to fellow members of LATA.

Current role Head of Partnerships at Charitable Travel

Charitable Travel – Incorporated as Fundraising Futures Community Interest Company (CIC) in November 2019, trading as Charitable Travel, the CIC is the first ‘mainstream’ leisure travel company to launch in the UK market. Operating as a ‘travel-for-good’ company, certified by Social Enterprise UK, Charitable Travel is a leisure-focused retailer offering direct customers an array of holidays, hotels, flights, and ancillary products whilst trading with purely social objectives. Company surpluses will be invested in charitable causes rather than being driven by the need to maximise profit for shareholders and owners. Charitable Travel is a Worldchoice Plus member of The Travel Network Group.

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